Loading...

Marketing Morsels

tips and tidbits

Category: digital marketing
  • It’s Not The Camera, It’s Me

    We are in the age of technology.  Anything and everything can be simplified, automated, hacked…choose whatever mot du jour you like but it has created a very dangerous precedent in business.  Don’t get me wrong, I’m all for getting things done more efficiently. If there’s a better way to do something, I’m all ears.  But…

    Continue Reading

  • The Key to The Client Engagement Process? Customer Research

    Who is your target customer?  The business landscape is decidedly different than it was when I started my business 20+ years ago.  There are more businesses competing for the same space – there’s more noise and attention spans are much shorter.  This means you have to be more creative and more dedicated to your marketing…

    Continue Reading

  • Real Estate Lead Generation: Increasing Agency Visibility

    What is Lead Generation?  Lead generation is the process of attracting and converting prospects into customers. The idea is simple.  Create a sales funnel that will give you real, viable contacts who are already interested in your products or services. It is a very effective mode of marketing.

    Continue Reading

  • Key Components of a Successful Digital Marketing Strategy

    When you own a business, money talks. That’s why many businesses have invested in digital marketing. 81% of consumers do online research before making a purchase. 30% of consumers wouldn’t even consider a business that doesn’t have a website,however, only 56% of businesses have a website giving companies who have an online presence a distinct advantage over…

    Continue Reading